I came across this question many time, " What is PLR?"
So, to understand what is PLR, the best way is to know what types of ebook rights there are.
I am only going to explain the three common types of ebook rights every of us will normally encounter.
1) Resale Rights (RR) means you have the right to resell the ebook you’ve purchased and keep all the profits but your customer cannot resell it. The ebook must be sold in its original form, and it will contains a disclaimer for personal use only (PUO). The writer of the ebook can sometime add in restriction like fixed or minimum selling price. This is the most rigid rights of the three.
2) Master Resale Rights (MRR) means you have the right to resell the ebook you’ve purchased and keep all the profits. The difference compare to RR is that your customer can sell the content and the resell rights. You cannot alter the content of the ebook in any way, however there is some author that allow some changes to their ebook. But i always recommend people try not to alter MRR contents. It is better to be safe than never, we do not want any lawsuit coming our way. Anyway, the content and structure of most MRR ebooks are good enough to sell on its own.
3) Private Label Rights (PLR) means you are purchasing the rights to do whatever you want with the ebook. You are allowed to change the title, redesign the cover page and alter or edit contents to resell it as your own unique ebook. PLR gives us the most freedom with the modifying of original content.
Now i am sure that most of you have a better understanding of PLR and you all can certainly think of many ways to utilise the PLR materials since it is so flexible.
Personally, i love the PLR most as at the back of my minds, i can already think of ten ways to fully utilise the materials for different uses. I will be sharing those uses in my next blog post.
Till next time.